Portfolio
Pour Agency
Industry
Video Production | Pour Agency produces high quality commercial video productions for the Beverage Industry
Industry
Video Production | Pour Agency produces high quality commercial video productions for the Beverage Industry
Role
Creative Director | Design Lead
Client
Pour Agency – pouragency.com
Project
Brand Strategy + Client Marketing Strategy
Positioning and Productions
Problem
Pour Agency was in need of a Creative Director to not only handle in-house marketing initiatives, but their clients marketing directives and video production strategies.
Solution
Positioned the agency to target the beverage industry, led website UI and UX, and created content marketing materials. Led strategy and positioning for all client materials and marketing efforts.
Scope of Project
Brand Strategy
Positioning
Website Design + Dev
Digital Marketing Assets Podcasts
Client Video Marketing Strategies
Client Video Concepting and Director
Outreach and Engagement
Organized and directed all video productions for client marketing efforts. Clients saw increased social engagement and sales for all video production goals and metrics.
Content Marketing
Digital marketing content was developed to attract and engage video production clients in the beverage industry. From inquiry to sign up, content was created to educate at every level of the sales funnel.
Client Video Productions
I worked and collaborated with various clients to help tell their unique story on film. Clients were able to share their productions with their audience while as a result, building their brand and increasing sales. .
Role
Creative Director | Writer
Client
Smith Devereux
Project
Merlot Product Release + Brandy Product Release
Role
Creative Director | Writer
Client
Smith Devereux
Project
Merlot Product Release + Brandy Product Release
Role
Creative Director | Writer
Client
Smith Devereux
Project
Merlot Product Release + Brandy Product Release